Friday, January 07, 2011

Persuasive Writing

Persuasive writing can be said to be the form of creative writing or an argument where a speaker uses the words to convince a reader of his opinions. Persuasive writing includes the convincing the reader to do an action and is consisted of the arguments to force a reader to agree with his views. Persuasive writing is the most followed type of writing styles in the world.

By engaging the trustworthiness, writers can make their views to be believable before their readers. This is named as an appeal to ethos, as referred by Aristotle. The writer creates on his or her ethos by writing with clarity and therefore certainly sways away the contradictions as in the ambit of the text of the written work itself. The writer appeal to be more credible to the readers in case there are no internal errors in syntax and mechanics as well and there is no factual error can be found there in the subject matter.

Writers even go for logic when writing to force with the help of appeal as known to be logos. This appeal therefore is included in the supporting statements of the writer as in most of the cases. In general cases, a successful appeal to logos needs concrete evidence.  The writer appeals to the rationality and wisdom of the audience. Possibly the most important appeal for persuasive writers is the appeal to emotions or pathos. “A successful pathetic appeal will put the audience in a suitable mood by addressing their knowledge of or feelings about the subject” (Mendelson). This can be a very effective way to win over an audience!

•    Exordium, or introduction
•    Narration, or background statement of the facts
•    Partition, or forecast of the topics to be presented
•    Conformation, or the confirmation of the piece. In contemporary English classes, this would be called the body of the text.
•    Refutation, or discussion of alternatives
•    Peroration, or a conclusion. It’s often helpful to tie the conclusion back to the introduction in order to strengthen your claim.

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